Running a Photography Business The Basics

Have you ever considered going out and becoming a freelance photographer? This class is the first in a series about getting started as a professional photographer. Here, instructor Skip Cohen will help you to develop a business plan, starting with the right skill set to match the photo specialty being targeted.

A One Time Payment for Running a Photography Business The Basics
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Skip Cohen

Skip Cohen is president of Marketing Essentials International, a consulting firm specializing in photography projects. He is past president of Rangefinder Publishing Inc., where he oversaw Rangefinder and AfterCapture magazines, the Wedding and Portrait Photographers International (WPPI), and the WPPI Conference + Expo. Prior to WPPI, he served as President of Hasselblad USA and has been actively supporting education for photographers for most of his career. He's coauthored six books on photography and in 2013 founded